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marketingandtech.com reports


The requirements for a store system depend on the specific needs of the business model. One of the most important criteria of a store system is, of course, the range of functions: What are the front-end and back-end features? What options do I have for product display? Is there an intelligent search, which SEO functions …

SEO stands for search engine optimization and is a basic discipline of content marketing. In our market overview we compare the different providers of SEO software tools on performance and offer. The editorial SEO tools comparison is available for download at the end of the article. In times of digital transformation and the increasingly oversaturated …

The success of projects in companies stands and falls with how they are managed. This project management software comparison is designed to help you find the right project management tool. We have compared 19 software solutions. A summary of the comparison is available for download.  More and more projects, less and less overview? The new …

The market of web design agencies is broad. You will find large and small players, specialists and all-rounders. If you are looking for a partner for your web project, you should first think about which criteria are particularly important for the selection of an agency tailored to the task at hand. Our market overview of …

Performance marketing is becoming increasingly popular with marketing managers. This is because it makes the direct influence of activities on sales success visible. Most companies are being supported by performance marketing agencies. We have compared 15 performance marketing agencies for you. You can download a summary of the market overview here.  Performance marketing increasingly in …

Webinars are becoming increasingly popular with companies. With the right webinar software, learning content and parts of the sales process can be digitized. In our comprehensive market overview, we have compared 7 solutions. The webinar software comparison is based on more than 120 different attributes, which we have assigned to 13 different categories. You can …

We have compared 10 social media monitoring tools based on 159 criteria. You can download the summary of the software comparison as a PDF. In 2025, the amount of data will reach the number of 163 zetabytes, says a study by IDG and Seagate. This incredibly large number has 21 zeros. Most of this data …

E-learning is fully in trend – especially in professional development. But the content that is to be conveyed needs a good infrastructural framework. Much of the learning success depends on it. Learning Management Systems (LMS) provide such a basic framework for learning content. contentmanager.de has compared 12 commercial providers on the basis of over 100 …

Whether Berlin, Munich, Cologne, Hamburg or Frankfurt – content marketing agencies are springing up like mushrooms in Germany. But how do you find the right agency? contentmanager.de has examined and compared 16 agencies with content marketing expertise based on more than 120 criteria. The comparison is also available for download. Today, content marketing is an …

Companies are increasingly turning to marketing automation tools to automate communication processes. But which software is the best on the market? Which tool fits the company’s IT infrastructure? And what price models exist? Contentmanager.de has compared 18 software solutions in a market overview. Based on 153 criteria, a wide variety of functions, services and price …